StormMaker
Build Interactive Ads Without Code
StormMaker is VideoStorm’s self-service creative platform. Lay out your interactive ad as a simple menu of elements (video, background image, logo, carousel items, navigation arrows and QR codes), drag and drop your artwork into place, and set exactly when each element appears. No developers and no hand-offs.
From Creative to Live Tag
When the creative is ready, click Publish. StormMaker generates VAST 4.2 and 4.3 tags with presets for the ad servers and platforms you already use, including Google Ad Manager, DV360, SpringServe and Equativ. Need a change mid-flight? Edit the creative and publish again.
Shoppable QR Codes
Turn the screen into a storefront. Put a QR code on any carousel item, point each one at its own product page, match it to your brand colors and time it to the right moment in the video. Viewers scan with their phone and go straight to the product.
More about StormMaker
A Visual Menu Editor
Every interactive ad is built from a menu you can see and edit. Pick an element on the left, change it on the right, and watch the ad update.
Live Preview
See the ad as viewers will, with expand, refresh and play/pause controls, before anything goes live.
Your Video, Your Way
Upload video to the built-in Video Manager, choose whether the ad starts full screen or minimized, and turn on subtitles.
Copy and Reuse
Organize work by client and campaign, copy a finished creative to start the next one, and publish every creative in a campaign at once.
A Destination for Every Product
Each QR code gets its own destination URL, so every product in the carousel links to its own page.
Timed to the Video
Set a start and end time for every carousel item and QR code, so each product appears at the right moment.
On Brand
Choose the dark and light colors of each QR code, and upload your own logo, background and product images.
Render to Video
Render the finished interactive creative to a video file for placements that need one.
Tags for Your Ad Server
Choose VAST 4.2 or 4.3 and your ad server, then copy the tag. Presets include Google Ad Manager, DV360, SpringServe, Equativ, Publica, Smaato, Adobe and more.
Third-Party Tracking
Add third-party tracking URLs to any creative, alongside VideoStorm’s own measurement.
Publish History
Every publish is logged with the date, time and user, so your team knows what is live and who published it.
Built-in StormTracker Reporting
Every creative links to its StormTracker dashboard: campaign summary, creative performance, interactive menu engagement, SIMID and non-SIMID delivery, and QR code scans.
Frequently asked questions
Do I need a developer to build an ad?
No. StormMaker is self-service: you build the menu, upload images and video, set the timing and publish, all from your browser.
Which ad servers does StormMaker work with?
StormMaker produces VAST 4.2 and 4.3 tags, with presets for Google Ad Manager, DV360, SpringServe, Equativ, Publica, Smaato, MediaMath, Adobe, Sabio, SmartyAds and others. Don’t see yours? Contact us.
Can I change an ad after it goes live?
Yes. Edit the creative and publish again. The publish history records each publish and who made it.
Can my team and clients log in?
Yes. Add users to your account and organize their work by client, campaign and creative.
How do I see how my ads perform?
With StormTracker, VideoStorm’s reporting and analytics, using the same login. Every creative in StormMaker links straight to its dashboard.
Will VideoStorm help us get started?
Yes. Our team can help you set up your first campaigns and creatives. Get in touch to arrange a demo.